How would you spot features important to customers of Atlassian? How would you choose between them and decide what to implement first?

When answering this question, consider demonstrating your user-centric approach and analytical skills. Discuss how you would employ methods like customer feedback, surveys, or interviews to gather insights directly from the users about what features are most important to them. Also, talk about the role of analyzing user behavior, usage metrics, and market research to understand user needs and preferences. Then, convey how you would prioritize features based on factors like customer impact, feasibility, alignment with business goals, and roi. Discuss any frameworks or methodologies you might use, such as the moscow method, to prioritize features effectively. It is crucial to show your balanced approach between meeting customer needs and aligning with organizational capabilities and objectives. Reflect on the importance of cross-functional collaboration and communication to ensure that the selected features are implemented efficiently and effectively.