As a Product Manager, how would you approach the strategic development of a plan to expand into new markets for our electric vehicles?
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Start your answer by emphasizing the importance of market research to identify potential new markets and understand the specific needs and preferences of customers in those markets. Highlight the necessity of collaborating with various departments, including marketing, sales, and engineering, to develop a cohesive plan. Mention how you would focus on creating a product roadmap that aligns with the company's broader business goals while meeting the requirements of the new markets. Talk about the strategies to build strong relationships with local stakeholders and partners to facilitate a smoother entry into new markets. Don't forget to discuss the measurement and analysis of the expansion's success, outlining how you would continuously adjust the strategy based on performance data and market feedback, showcasing your data-driven and adaptable approach to product management.
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