How do you define field marketing
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When defining field marketing, provide a clear and concise explanation that includes its purpose, main activities, and how it differs from other types of marketing. Emphasize that field marketing involves direct interaction with potential customers through various offline channels, such as events, trade shows, or in-store promotions. You can also mention how field marketing often works in coordination with other marketing strategies to drive sales and improve brand awareness in specific geographical locations or markets. Remember to use language that is jargon-free and easily understandable to someone not familiar with the term.
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