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In your role as a Product Marketing Manager, you will be responsible for tracking and analyzing key metrics to assess the performance and user engagement of Gmail. How would you determine the Monthly Active Users (MAU) and Daily Active Users (DAU) for Gmail? Take us through your logic and approach to arrive at these numbers.

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Data Analyst
Marketer
General
Analytical

Structure your answer around defining active users, data sources, measurement approaches, and potential challenges in accurate attribution for cross-platform email service.

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Very hard Difficulty

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Analytical question

Analytical questions assess your ability to interpret data, identify patterns, and draw meaningful conclusions. Show how you break down complex information and use evidence-based reasoning to make informed decisions.

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