Your manager wants more engagement in the app, how do you go about it? Can you make a rough plan of what this research would look like?
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Begin by discussing your initial approach to understanding the current engagement levels and identifying areas of opportunity. This could involve analyzing current user data, feedback, and app usage patterns. Then, outline a hypothetical research plan: perhaps conducting user surveys, a/b testing, or user experience studies. Describe how you'd gather data, analyze results, and iterate on the design or features based on findings.
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