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Suppose you notice a drop in customer engagement at Iterable. How would you measure their health and identify areas for improvement?

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Data Analyst
Marketer
General
Technical

Identify specific metrics relevant to marketing automation platforms that indicate customer health. Discuss both quantitative analysis and qualitative feedback methods in your approach.

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Hard Difficulty

Hard questions require advanced understanding and critical thinking. Here, your problem-solving skills are key, as these questions often involve complex scenarios needing in-depth analysis and well-structured responses.

Technical question

Technical questions probe into your industry-specific knowledge and skills. They require precise answers and are an opportunity to show your expertise and practical abilities in your field.

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