Question
FULL_TIME
5-10

Sr. Product Marketing Manager- Copilot Growth

11/25/2025

Develop and implement Copilot go-to-market strategies and programs, collaborating with various teams. Act as a subject matter expert on Copilot offerings and support GTM programs for customer acquisition and upsell opportunities.

Salary

106400 - 203600 USD

Working Hours

40 hours/week

Company Size

10,001+ employees

Language

English

Visa Sponsorship

No

About The Company
Every company has a mission. What's ours? To empower every person and every organization to achieve more. We believe technology can and should be a force for good and that meaningful innovation contributes to a brighter world in the future and today. Our culture doesn’t just encourage curiosity; it embraces it. Each day we make progress together by showing up as our authentic selves. We show up with a learn-it-all mentality. We show up cheering on others, knowing their success doesn't diminish our own. We show up every day open to learning our own biases, changing our behavior, and inviting in differences. Because impact matters. Microsoft operates in 190 countries and is made up of approximately 228,000 passionate employees worldwide.
About the Role
As a Sr. This includes designing and implementing Copilot go-to-market (GTM) strategies and programs, collaborating closely with product, field, and partner teams, and driving enablement and landing campaigns. The role is strategically positioned to accelerate customer acquisition and upsell opportunities through a deep understanding of our product offerings, the Cloud Solution Provider (CSP) channel, and the SME&C; audience. If you have experience driving GTM strategies and programs with partners and are passionate about AI transformation, and energized by the challenge of driving business transformation through innovative go-to-market approaches, this is the role for you. Key Responsibilities - Develop and implement Copilot go-to-market (GTM) strategies and programs in partnership with Product PMM and the MCAPS team. Serve as a subject matter expert (SME) on various Copilot offerings and the Copilot value proposition and the CSP (Cloud Solutions Provider) channel. Conduct customer and market research to understand customer needs and inform packaging and promotional strategies. Support GTM programs and drive field and partner enablement for various Copilot offerings. Act as a liaison between the field, partner marketing, and the product team. - Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience. - 3+ years in product marketing, channel marketing, or strategy and operations. - Channel marketing experience or SaaS marketing experience. - Master's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 8+ years experience in business OR equivalent experience. - Analytical Skills: Demonstrated quantitative and analytical capabilities, with a proven ability to interpret data, conduct financial and market analysis, and translate insights into business decisions. - Leadership & Communication: Proven communication and leadership skills, with a track record of influencing senior stakeholders and driving cross-functional initiatives within a matrixed organization. - Program Management: Demonstrated success in leading complex projects or programs to completion, ideally in fast-paced or high-growth environments. - Adaptability: Experience working with ambiguity and biased toward experimentation and action. - Cross-Functional Influence: Proven ability to lead across functions and craft compelling narratives that drive alignment and impact. Product Marketing IC4 - The typical base pay range for this role across the U.S. is USD $106,400 - $203,600 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD $137,600 - $222,600 per year. Certain roles may be eligible for benefits and other compensation.
Key Skills
Product MarketingChannel MarketingStrategyOperationsAnalytical SkillsLeadershipCommunicationProgram ManagementAdaptabilityCross-Functional Influence
Categories
MarketingTechnologyManagement & Leadership
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