2-5
AV Manager
12/16/2025
The AV Manager is responsible for managing national digital campaigns, negotiating buys, and tracking performance across various AV channels. They also assist in developing team skills and maintaining strong client relationships.
Working Hours
40 hours/week
Company Size
10,001+ employees
Language
English
Visa Sponsorship
No
About The Company
IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialized business units Healix, KINESSO, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
About the Role
<p><strong>OUR COMPANY </strong></p>
<p>Initiative unlocks business growth for the world’s most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer experience, by balancing both what unites people and what makes them different. </p>
<p>When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Media responsibility is at the forefront of everything we do, whether it’s creating media plans that reflect the diversity of our communities, promote brand safety, and foster sustainability. </p>
<p>Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.</p>
<p><strong>ROLE OVERVIEW</strong></p>
<p>The AV Manager is the base-level management role on the AV Investment team, with responsibilities including managing all national digital campaigns, negotiating buys, checking preliminary and final post buy delivery, and tracking performance across AV – TV, BVOD, Audio and Cinema. Managers assist with the management of AV Investment team – developing their skills, evaluating their performance, and managing their growth. The individual is tasked with developing and maintaining strong client relationships. The Manager will also drive the team to explore and identify non-traditional partnerships opportunities.</p>
<p><strong>ROLE AND RESPONSIBILITIES</strong></p>
<p><strong>Client</strong></p>
<ul>
<li>Operate as the back up to the Director relating to client relationships</li>
<li>Collaborate with Comms Design, Analytics and Client Advice and Management to ensure alignment with and delivery against client KPI’s</li>
<li>Update status documents for client meetings</li>
<li>Prepare e-mails recommendations, buy presentations and present to clients</li>
<li>Write POVs for targeted opportunities on an on-going basis for clients to further drive their business</li>
<li>Stay knowledgeable about client’s business and its competitors to determine sufficient advertising and media needs and ensure plans are properly executed and delivered</li>
</ul>
<p><strong>Internal</strong></p>
<ul>
<li>Direct the group (Executives, Senior Executives) in the day-to-day activities and provide direction</li>
<li>Provide superior negotiations delivering the maximum strategic value and efficiency, using benchmarking capabilities to ensure best-in-class rates and efficiency</li>
<li>Oversee the execution of media negotiations</li>
<li>Collaborate with media partners to develop promotional and other amplification opportunities to enhance each investment</li>
<li>Accountable for AV plan output timeliness, accuracy, and overall excellence</li>
<li>Responsible for smooth running of day-to-day activities</li>
<li>Prepare and deliver proposals to various audiences</li>
<li>Work with internal SBU stakeholders where appropriate, working effectively and collaboratively</li>
<li>Maintain up to the minute knowledge of all programming trends, marketplace conditions and economic indicators that impact TV and Video Investment</li>
<li>Train Executives, Senior Executives in all the nuances of negotiation as well as all Nielsen services and how to use them</li>
<li>Provide senior-level guidance and review on schedules, research, POV’s, and client presentations to ensure quality and client-readiness</li>
</ul>
<p><strong>Commercial</strong></p>
<ul>
<li>Develop and maintain media partner relationships</li>
<li>Negotiate pricing that reflects efficiencies, clients objectives</li>
<li>Ensure understanding of MAGNA negotiation priorities and key partners</li>
</ul>
<p><strong>Prioritization:</strong></p>
<ul>
<li>20% Client</li>
<li>80% Internal</li>
</ul>
<p><strong>Key Performance Indicators (KPI’s):</strong></p>
<p><strong>Client</strong></p>
<ul>
<li>Manager is seen by client as key liaison for marketplace intelligence, negotiation and partnership needs</li>
<li>Ability to successfully manage team’s response to client requests and help guide and steward process and plan changes</li>
<li>Ability to lead team in developing buys that are strategic, deliver on client objectives and meet goals</li>
</ul>
<p><strong>Internal</strong></p>
<ul>
<li>Successful stewardship of all work done by Executives and Senior Executives</li>
<li>Participates in agency and external personal growth & education initiatives</li>
<li>Seen by internal stakeholders as first level of “management” for the team</li>
<li>Adherence to / use of agency processes and tools</li>
<li>Positive collaboration partner to SBU's</li>
<li>Ability to ensure proper delegation and workflow for team on all projects</li>
<li>Commercial</li>
<li>Supports and delivers on MAGNA agency-wide media partnership targets</li>
<li>Ensures and advocates for agency partner relationships</li>
<li>Seeks ways to deliver best in class pricing through strategic negotiations</li>
</ul>
<p><strong>QUALIFICATIONS & COMPETENCIES</strong></p>
<ul>
<li>Experience of buying TV, BVOD, Radio and Cinema within the Media Industry</li>
<li>Proficiency with Microsoft Desktop software, specifically Excel and Word, PowerPoint preferred</li>
<li>Proficient with DDS/MediaOcean Programmes</li>
<li>Knowledge and understanding of Nielsen services</li>
<li>Demonstrated ability to think and execute “out of the box” ideas</li>
<li>Strong developed relationships with the Networks</li>
<li>Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure</li>
<li>Strong analytical abilities and quantitative skills, including math proficiency</li>
<li>Ability to effectively utilize media research and reporting resources</li>
</ul>
<div>
<p><strong><span data-contrast="auto">Employee Transparency</span></strong><span data-ccp-props="{"201341983":0,"335559739":160,"335559740":259}"> </span></p>
<p><span data-contrast="auto">At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands are an equal-opportunity employer committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":240}"> </span></p>
<p><span data-contrast="auto">Please reach out to Ninette at <a href="mailto:ninette.desousa@mbww.com">ninette.desousa@mbww.com</a>,</span><span data-contrast="auto"> if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.</span></p>
</div>
<div>
<p><strong><span data-contrast="auto">The Perks</span></strong><span data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":0,"335559740":276}"> </span></p>
<p><span data-contrast="auto">We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:</span><span data-ccp-props="{"201341983":0,"335551550":6,"335551620":6,"335559739":0,"335559740":276}"> </span></p>
<ul>
<li><span data-contrast="auto">Flexi–leave, with 25 days annual leave to be</span><span data-contrast="auto"> taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Free breakfast and free lunch</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Early finish Fridays</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Core Hours (Mon-Thurs, flexible start/finish times) </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Retail discounts</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="none">Electric vehicle salary sacrifices car scheme</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="none">Wellbeing programme, including Headspace & flu jabs</span><span data-ccp-props="{"201341983":0,"335559739":160,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Interest free season ticket loan</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Paid time off for Volunteering</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Group Income Protection</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Life Assurance</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Private Medical Insurance or Health Cash Plan (dependent on level)</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Group Personal Pension Plan with matched contributions from 3-6%</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Generous Parental Leave & Pay </span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Independent mortgage advice</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Financial education</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Employee Assistance Programme</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Free eye tests</span><span data-ccp-props="{"201341983":0,"335559739":0,"335559740":259}"> </span></li>
<li><span data-contrast="auto">Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!</span></li>
</ul>
</div>
Key Skills
AV InvestmentClient Relationship ManagementNegotiationMedia PlanningTeam ManagementAnalytical SkillsMedia ResearchNielsen ServicesMicrosoft ExcelMicrosoft WordPowerPointDDS/MediaOceanMarket AnalysisCommunication SkillsStrategic ThinkingProject Management
Categories
Creative & MediaMarketingManagement & Leadership
Benefits
Flexi–LeaveFree BreakfastFree LunchEarly Finish FridaysCore HoursRetail DiscountsElectric Vehicle Salary Sacrifices Car SchemeWellbeing ProgrammeInterest Free Season Ticket LoanPaid Time Off For VolunteeringGroup Income ProtectionLife AssurancePrivate Medical InsuranceGroup Personal Pension PlanGenerous Parental LeaveIndependent Mortgage AdviceFinancial EducationEmployee Assistance ProgrammeFree Eye TestsFlexible Benefits
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