Lead - Revenue Enablement

Organizations everywhere struggle under the crushing costs and complexities of “solutions” that promise to simplify their lives. To create a better experience for their customers and employees. To help them grow. Software is a choice that can make or break a business. Create better or worse experiences. Propel or throttle growth. Business software has become a blocker instead of ways to get work done. 

There’s another option. Freshworks. With a fresh vision for how the world works.

At Freshworks, we build uncomplicated service software that delivers exceptional customer and employee experiences. Our enterprise-grade solutions are powerful, yet easy to use, and quick to deliver results. Our people-first approach to AI eliminates friction, making employees more effective and organizations more productive. Over 72,000 companies, including Bridgestone, New Balance, Nucor, S&P Global, and Sony Music, trust Freshworks’ customer experience (CX) and employee experience (EX) software to fuel customer loyalty and service efficiency. And, over 4,500 Freshworks employees make this possible, all around the world. 

Fresh vision. Real impact. Come build it with us.

As the Lead - Revenue Enablement for the APMEA region, you will be the primary architect of growth for our Field Sales (AE/AM) and Business Development (BD) teams. Your mission is to bridge the gap between product innovation and revenue execution by developing world-class enablement programs. You will act as a strategic partner to sales leadership, delivering high-impact training and innovative content that empowers our teams to exceed their goals in a competitive SaaS landscape.

Key Responsibilities

• Strategic Program Development: Design and deploy comprehensive sales training programs—virtual and in-person—that align directly with APMEA’s regional sales strategy and overarching company goals.

• Field Advocacy & Feedback Loops: Establish regular communication cadences with the field to gather real-time feedback, ensuring enablement remains agile and evolves with the sales team’s needs.

• Cross-Functional Orchestration: Collaborate with Marketing, Product, and global Enablement partners to co-create high-quality sales collateral, playbooks, and value-based messaging that resonates with the APMEA market.

• Sales Leadership Alignment: Partner with sales leaders to diagnose skill gaps and develop customized training roadmaps for their specific pods.

• Managerial Excellence & Coaching: Build and implement programs that equip Sales Managers with advanced coaching techniques, ensuring they can effectively lead and develop their own teams.

• Continuous Performance Support: Provide ongoing resources and reinforcement strategies to ensure best practices are institutionalized and team performance is consistently high.

• Impact Measurement & Optimization: Rigorously assess the effectiveness of all enablement initiatives using data-driven insights to recommend and implement continuous improvements

Qualifications & Skills

Professional Qualifications

• Experience: 5+ years of combined experience in Sales Enablement and Direct Sales, preferably within a high-growth SaaS or technology environment.

• Track Record: Proven success in product, technical, and sales methodology enablement.

• Education: Bachelor’s degree in Business, Marketing, or a related field. Additional certifications in Training & Development (e.g., CPTD, Instructional Design) are highly desirable.

• Regional Expertise: Experience working with or within the APMEA (Asia-Pacific, Middle East, and Africa) market is a significant plus.

Technical & Functional Skills

• Mastery of Delivery: Elite presentation and facilitation skills, with the ability to captivate audiences both in-person and in a virtual environment.

• Sales Acumen: Deep understanding of the sales lifecycle, from business development to account management and expansion.

• Content Architecture: Ability to translate complex product features into simple, compelling value propositions and sales playbooks.

• Analytical Problem-Solving: Proficiency in using data to identify performance bottlenecks and architecting innovative solutions to solve them.

Behavioral Competencies

• Growth Mindset: A proactive and adaptable approach with a relentless commitment to learning and improvement.

• Strategic Influence: Ability to think long-term while executing daily tasks, influencing stakeholders at all levels of the organization.

• Organizational Rigor: Exceptional project management skills with the ability to lead multiple high-stakes initiatives simultaneously.

• Collaborative Spirit: A "One Team" mentality, excelling in fast-paced, cross-functional environments.

At Freshworks, we have fostered an environment that enables everyone to find their true potential, purpose, and passion, welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities. We are committed to providing equal opportunity and believe that diversity in the workplace creates a more vibrant, richer environment that boosts the goals of our employees, communities, and business. Fresh vision. Real impact. Come build it with us.