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Marketing Manager

1/19/2026

The Marketing Manager is responsible for leading marketing initiatives, managing agency relationships, and ensuring brand integrity. Key tasks include developing marketing plans, analyzing performance metrics, and overseeing website updates.

Working Hours

40 hours/week

Company Size

11-50 employees

Language

English

Visa Sponsorship

About The Company

Bielinski Homes was founded in 1960 by brothers Harry and Frank Bielinski. Now, 60 years later, Bielinski Homes has grown to become Wisconsin’s largest and most experienced new home builder with nearly 12,000 homes constructed. Through it all, we’ve never lost sight of what it means to be a family business, with two generations of Bielinskis still building some of the finest homes in southeastern Wisconsin. Bielinski Homes has built a reputation for designing exceptional new homes that meet the changing needs of the modern family. Each new home design is frequently evaluated with modifications, from large to small, made each time. The product selection we offer is also ever changing in order to provide customers with options that are on trend but not trendy. Each new Bielinski home is value engineered to maximize material usage and minimize waste, saving thousands of dollars. More inclusions are also incorporated in the base price. Since inclusions cost less than upgrades, the result is a lower total price than the competition. Plus each new Bielinski home and condo is Green Built Home and Focus on Energy certified. Bielinski Homes offers a breadth of single-family and condominium home designs in multiple price ranges for first-time buyers, move-up buyers, luxury buyers, and people who are right-sizing. All new home designs can be customized to fit individual tastes and lifestyles and can be built in any Bielinski neighborhood or on any lot within nine southeastern Wisconsin counties. Bielinski neighborhoods are conveniently located and community-focused. RediHomes® are available for people who want new homes without the standard construction process, while condominiums offer a low-maintenance lifestyle. Now under the ownership of Frank Bielinski and his adult son, Paul Bielinski, Bielinski Homes is the only new home builder in Wisconsin that’s remained under the same family ownership for over half a century.

About the Role

Description

Job Summary:

The Marketing Manager leads all marketing initiatives for Bielinski Homes and Bielinski Management, ensuring brand integrity, strategic growth, and exceptional customer engagement. This role manages agency relationships, day-to-day marketing activities, and is responsible for protecting the company’s reputation, including responding to all online reviews.

Key Responsibilities:

Develop and manage annual marketing plan.
Analyze performance metrics and recommend improvements.
Oversee website updates, SEO optimization, and user experience improvements.
Update Google and respond to Google reviews.
Create and refine marketing materials.
Design and communicate monthly consumer promotions.
Monitor and protect the company's reputation across all platforms.
Plan and promote events such as model home grand openings.
Create and distribute email campaigns.
Obtain photos of new products for use on the website, BDX, and marketing agency.
Create new renderings and update existing renderings for products.
Attend all professional photo shoots.

Requirements

Qualifications:

Education: Bachelor’s degree in Marketing or a related field.
Experience: Minimum of 3 years of experience in marketing. Experience in the home building or construction industry is a plus.
Skills: Strong organizational and multitasking skills. Excellent written and verbal communication skills. Proficiency in Microsoft Office Suite and marketing software/tools.
Attributes: Creative thinking and problem-solving abilities. Ability to work independently and as part of a team. High level of professionalism and confidentiality.

Benefits:

Medical, dental, vision and ancillary insurance options 1st of the month following 30 days of employment.
Company paid life and disability insurance.
PTO and paid holidays.
Flex spend/HSA options.
401(k) with company match.

Key Skills

MarketingBrand IntegrityCustomer EngagementPerformance MetricsSEO OptimizationUser ExperienceMarketing MaterialsConsumer PromotionsReputation ManagementEvent PlanningEmail CampaignsPhotographyCreative ThinkingProblem SolvingOrganizational SkillsCommunication Skills