Marketing & Education Coordinator

Description

Indiana Health Centers, Inc. (IHC) is a mission-driven organization providing high-quality, affordable healthcare to underserved and uninsured populations since 1977. At IHC, a Federally Qualified Health Center, we specialize in integrated care which means having access to essential services to meet the needs of patients we serve in the community. With ten healthcare centers, eight Women, Infants, and Children (WIC) nutrition program locations, a Mobile Health Unit, and in-house Pharmacy services, we offer primary medical, dental, and behavioral healthcare services to community-based patient populations throughout Indiana that are diverse in age, educational background, and income level.

IHC Corporate based in Indianapolis is now recruiting for the newly created Marketing & Education Coordinator role. The Marketing & Education Coordinator will play a vital role in elevating IHC’s brand, advancing patient and community education, and strengthening internal communication across all health centers. This position combines marketing expertise, instructional design, and media creation to support organization-wide initiatives that promote IHC’s mission, strategic priorities, and whole-person care model.

IHC’s robust benefits and compensation package includes:

• Retention bonus paid after one year of employment
• Day 1 Insurance benefits eligibility
• Employer-paid Group Life, Short-term disability, and Long-term disability coverages, and HSA employer contributions
• 403(b) Retirement Plan matching at one year of employment
• Generous Paid Time Off and Floating Holidays
• Flexible Leave of Absence programs
• Personify Health Wellness program with paid incentives for participation
• Two Employee Assistance Programs with 24/7 access to therapy consultation services
• Annual reimbursement for position-specific CMEs/CEs
• Student Loan repayment eligibility

Marketing & Education Coordinator Role Responsibilities:

Marketing & Communications

• Develop and implement marketing strategies that elevate IHC’s visibility and reputation at local, regional, and statewide levels.
• Create branded materials including brochures, flyers, newsletters, presentations, reports, and event collateral.
• Manage digital platforms and content creation (IHC website, social media channels, email campaigns) with a focus on clear, mission-aligned messaging. 
• Conduct research into market trends and customer behavior to identify new opportunities.
• Support community events, ribbon cuttings, media engagements, and partner communications.
• Ensure brand consistency across all centers and departments; maintain IHC brand standards and templates.
• Collaborate with Community Engagement Manager as appropriate.

Instructional Design & Education

• Develop instructional content for internal staff training, clinical education modules, patient education, and onboarding programs.
• Apply adult learning principles and instructional design methodologies to produce impactful learning experiences.
• Collaborate with subject matter experts (SMEs) across clinical, operational, and administrative teams to convert complex information into accessible, easy-to-understand materials.
• Maintain and update training curricula and materials in alignment with IHC’s strategic plan, HRSA requirements, and evolving best practices.

Media Production & Creative Services

• Develop high-quality media assets including videos, animations, infographics, and photography.
• Capture and edit video footage for mission stories, patient testimonials (with consent), staff highlights, and organizational initiatives.
• Manage digital asset libraries and ensure that all media meets accessibility standards.
• Support production of educational videos, event recaps, and promotional campaigns.

Organizational Support & Cross-Functional Collaboration

• Collaborate closely with executive leadership, health center managers, HR, Quality, and Operations to support communication and training needs.
• Provide communication support during strategic initiatives such as facility launches, Whole Person Connection Hub efforts, clinical program rollouts, and partnerships.
• Assist with data visualization and storytelling for board materials, grant applications, community reports, and philanthropic presentations.
• Support crisis communication efforts and maintain templates for rapid response when necessary.
• Serves as Personify Health administrator; creates/maintains content, manages back-end infrastructure, creates reports.

Required Skills:

• Creative problem-solving.
• Clear and engaging communication.
• Cultural humility and sensitivity.
• Collaboration and relationship-building.
• Technical proficiency in media tools and learning design platforms: Adobe Creative Suite, Canva, Articulate, Rise, Captivate, etc.
• Ability to translate strategy into effective messaging.
• Strong attention to detail and quality.

Requirements

Required

• Bachelor’s degree in marketing, communications, instructional design, education, media production, or a related field.
• Minimum 3–5 years of relevant experience in marketing, instructional design, or multimedia creation (healthcare or nonprofit preferred).
• Demonstrated experience developing high-quality media, including video editing, audio editing, and digital graphics.
• Proficient in Adobe Creative Suite, Canva, or similar design tools.
• Proficiency with learning design platforms (Articulate, Rise, Captivate, or similar).

Preferred

• Experience working within an FQHC, community health center, or healthcare setting
• Familiarity with HRSA compliance, UDS reporting, or population-based healthcare concepts
• Experience in photography, videography, and voiceover work
• Ability to analyze data and translate outcomes into visual and narrative formats
• Knowledge of accessibility standards (Section 508, WCAG) for digital content

 Physical demands and work environment

• Hybrid or onsite work across IHC locations as needed.
• Occasional travel to health centers, community events, and partner locations.
• Occasional evening or weekend hours during major events or communication cycles

Equal Opportunity Employment Statement

We are an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.