Question
Remote
5-10

Director of Sales

2/28/2026

The Director of Sales will manage, coach, and scale a team of Account Executives, assisting them through strategic sales cycles by aligning customer needs with the value of Sparrow. This role involves monitoring sales performance, reporting results, and identifying areas for process improvement to ensure consistent customer acquisition and exceed quarterly targets.

Salary

175000 - 225000 USD

Working Hours

40 hours/week

Company Size

11-50 employees

Language

English

Visa Sponsorship

No

About The Company
Sparrow is one of the fastest growing technology businesses serving credit unions nationwide. Sparrow powers credit unions from $34 billion to $6 million in assets - and every size in between. Sparrow helps credit unions digitally scale the in-person "magic moments" with members. Credit unions leverage Sparrow to transition single transaction members into multi-product relationships. Utilizing Sparrow's award winning "Crest" platform, credit unions create automated marketing journeys to drive cross-product promotion, account usage, and operational efficiencies. The Sparrow team brings together top talent from the worlds of finance, technology, and fintech, committed to reimagining what a member-first experience can be.
About the Role

About us

Sparrow is the first high-tech, high-touch employee leave management solution. Our mission is to make it simple for companies to provide their employees with all kinds of leave (i.e. family, medical, etc.). 

Currently, the leave management process is painful and inefficient for everyone. Company leaders struggle to keep up with regulations and processes that change frequently, and the employees going on leave are overwhelmed by bureaucracy at an exceptionally important juncture in their career. Sparrow transforms this ordinarily tedious, error-prone, complex to remain compliant, and time-consuming process into a 30-minute end-to-end experience saving teams time (20 - 40 hours per leave) and money (up to $30K per leave).   

Sparrow is headquartered in San Francisco with remote employees across the country. Sparrow is a diverse, highly talented, and supportive team. Together, we are hardworking, collaborative, smart, and humble—after all, we’re solving real problems.

About the role

As a Director of Sales, you will lead and develop a team of Account Executives for a fast-paced, high-growth company. Your leadership will have a direct impact on the growth of the company with organizational ownership for recruiting, onboarding, ongoing training and development of the team, and sales execution. This position reports to our VP of Sales.

Here's what you'll do

  • Manage, coach and scale a team of Account Executives.
  • Assist your team throughout their strategic sales cycles by deeply understanding customers needs and mapping them to the value of Sparrow.
  • Monitor sales performance: activity, pipelines, quarterly forecasts, and closed-deals to ensure quota attainment.
  • Regularly report on team and individual results through pipeline management and forecasting.
  • Identify and make recommendations for improvement in the areas of process, efficiency and productivity.
  • This leader will be responsible for a consistent customer acquisition strategy to generate growth and exceed quarterly targets. 
  • Work closely with functions and other leaders across the organization to establish and develop a strong and collaborative partnership to ensure continued success.
  • Manage the overall sales process, set appropriate metrics for sales funnel management.
  • Plan and manage at both the strategic and operational levels.

About you

  • BA/BS Degree.
  • 5+ years in software and/or applications sales.
  • 2-5 years of sales leadership experience.
  • Able to accurately forecast team performance.
  • Consistent overachievement of quota and revenue goals.
  • Experience selling deals in the mid-market space. 
  • Strong communication skills and executive presence in dealing with some of the company's largest clients.
  • Must be able to collaborate across teams and navigate organizational challenges that may arise as part of our rapid growth up market, and develop solutions to overcome and position the business for continued growth. 
  • Solid track record of recruiting, developing, and retaining a high performing sales organization.
  • Experience selling to HR leadership and executives preferred.

Compensation

  • This is a full-time, exempt position. Compensation ranges from $175,000-$225,000 OTE based on experience with a 60/40 base/commission split. 

Why Sparrow? 

Our work at Sparrow is impactful. We help People teams with one of the hardest parts of their job, and we support employees at a time when they need it most. We’re driven by our mission, much like a nonprofit, but with the resources and scale of a fast-growing venture-backed company.

Sparrow is proud to be an equal opportunity employer. While we are united by our excitement for the mission and product, the diversity of our experiences is one of our strengths. The Sparrow team is made up of people with all types of backgrounds, and we have teammates in 30 states and counting. To learn more about the Sparrow team and its benefits, check out our careers page.

Key Skills
Sales LeadershipAccount Executives ManagementCoachingSales ExecutionForecastingPipeline ManagementQuota AttainmentProcess ImprovementCustomer Acquisition StrategyStrategic PlanningOperational PlanningRecruitingTrainingDevelopmentCommunication SkillsExecutive Presence
Categories
SalesManagement & LeadershipSoftware
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