5-10

Director, Programmatic Activation - Outcomes

3/17/2026

This role acts as a liaison between client teams and external partners to ensure the delivery of client outcomes, serving as a key point of contact for tactical questions and translating audience understanding into paid media channel allocations and strategies. The Director is accountable for planning team work, including budget QA, and must develop sales materials to promote capabilities to client teams.

Salary

90000 - 215000 USD

Working Hours

40 hours/week

Company Size

10,001+ employees

Language

English

Visa Sponsorship

About The Company

Omnicom is the world’s leading marketing and sales company, built for intelligent growth in the next era. Powered by Omni, Omnicom’s Connected Capabilities unite the company’s world-class agency brands, exceptional talent and deep domain expertise across media, commerce, consulting, precision marketing, advertising, production, health, public relations, branding and experiential to address clients’ critical growth priorities and deliver sustainable growth. _______________________________________________________________________________________ Please be aware there are instances when scammers fraudulently misrepresent and misuse Omnicom’s name to try and scam individuals out of money and personal information by offering fake job opportunities. These scammers often communicate via messaging services. Omnicom will never ask for money up front and will not use apps such as Facebook Messenger, WhatsApp or Google Hangouts for communicating with you. You should be very wary of, and carefully scrutinize, any job opportunities that ask for money prior to starting and/or ones where communications take place exclusively via chat. Please refer to this guidance from the Federal Trade Commission on what you can do to help prevent being scammed and actions you can take in the event you were a victim. If you spot a scam, please report it at ReportFraud.ftc.gov.

About the Role

Omnicom Media (OM), the media services division of Omnicom Group Inc. (NYSE: OMC) – delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OM connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OM agencies around the globe.

Overview

This role is a part of OMGs Outcomes division which is a highly specialized group of performance marketers focused on delivering on tight outcome driven KPIs for clients. The Director of Activation Strategy, Outcomes is expected to have a strong working knowledge of the media space - programmatic, social and search. This role will also frequently meet with client teams and clients to present capabilities, manage expectations, and sell capabilities

Responsibilities

Liaison in between client teams and external partners to deliver on outcomes for clients
Serves as a key point of contact for client teams for ad hoc requests, day-to-day tactical questions
Translates deep audience understanding & communications strategies to paid media channel allocations (media mix), flighting strategies and optimal environments, context and formats for paid media to play
Blurs the line between planning and digital investment to ensure strategy is cohesive to digital execution
Accountable for planning team work including QAing budgets and media math as relevant
Deep experience managing large budgets across multiple channels and campaigns (either for single client or multiple clients at 1x)
Comfort and proficiency in managing internal and external relationships with team leads and clients, and experience presenting to clients
Coordinates with peers to ensure consistency in ways of working (process, tools & platforms, people)
Develop sales material for client teams to sell capabilities
Produce forecasts for prospective campaigns

Qualifications

5-10 years in performance marketing with client management experience
1+ years managing a team
Platform knowledge surrounding DSPs and SSPs
Ability to manage peers in collaborative workstreams and environments
Comfortable with basic data, analytics and measurement concepts
Proficient in excel
Comfortable produce and presenting reports to CBLs and clients
Strong written and verbal communication skills

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$90,000—$215,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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Key Skills

ProgrammaticSocialSearchPerformance MarketingClient ManagementDSPsSSPsDataAnalyticsMeasurementExcelCommunicationMedia MixFlighting StrategiesBudget ManagementSales Material Development