Senior Loyalty Manager (m/f/d)
3/26/2026
The Senior Loyalty Manager will be responsible for shaping, optimizing, and managing all customer loyalty initiatives to convert first-time buyers into repeat customers and increase Customer Lifetime Value. This includes developing the loyalty strategy, defining KPIs, analyzing customer behavior, and conducting tests on incentives and program features.
Working Hours
40 hours/week
Company Size
5,001-10,000 employees
Language
English
Visa Sponsorship
No
Company Description
AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe.
Present across 27 countries with around 6,000 employees, AUTODOC generated revenue of over €1.8 billion in 2025, supplying more than 9.3 million active customers with its millions of vehicle parts and accessories for car, truck, and motorcycle brands.
Curious minds, adventurous experts and tech-savvy professionals - one team, one billion euros revenue. Catch the ride!
Job Description
To further strengthen our Digital Marketing and Customer Management team, we are looking for a Senior Loyalty Manager (m/f/d) who will play a primary role in shaping, optimizing, and managing all customer loyalty initiatives at AUTODOC. Your mission is to turn first‑time buyers into loyal repeat customers, increase customer lifetime value, and build a loyalty ecosystem that delivers tangible added value.
Key Responsibilities:
Loyalty Strategy & Program Development
- Develop and enhance the company’s loyalty program.
- Define and monitor key KPIs such as retention rate, activation of new customers and one-time, LTV, Incentive usage rate, abandoned baskets CR
- Analyze customer behavior and identify strategic opportunities for retention and activation growth.
- Segment customers based on purchase behavior
Data Analysis & Reporting
- Evaluate campaign performance and loyalty KPIs to drive continuous improvement
- Collaborate with Data/BI teams to generate insights
- Conduct tests on incentives, discounts, bundles, and loyalty program features.
Customer Insights & Market Research
- Identify customer needs within the automotive aftermarket segment.
- Benchmark loyalty programs in e‑commerce and the automotive industry.
- Develop new benefits such as workshop partnerships, exclusive discounts, or service packages
Qualifications
- Proven experience in loyalty management within e‑commerce or a similar industry
- Strong analytical skills
- Solid understanding of e‑commerce metrics and customer lifecycle behavior.
- Experience in the automotive aftermarket is a plus but not required.
- Strategic mindset combined with hands‑on execution skills.
- Excellent communication skills ability to work cross‑functionally
- Fluent English (spoken and written); Russian or Ukrainian would be a plus
Additional Information
What do we offer?
- Competitive salaries based on your professional experience
- Fast growing international company with stable employment
- Annual vacation of 26 working days and 1 additional day off on your birthday
- A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more
- Mental Wellbeing Program – the opportunity for free psychological counseling for you and your family members 24/7 hotline and online sessions
- AUTODOC Corporate Discount (up to 500 Euros per annualy) to order parts for their own use at special discounted rate
- Retail discounts of up to 75% on travel, technology, fashion and much more
- Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching
- Free English and German language classes
Please let Autodoc know you found this job on InterviewPal. This helps us grow!
We scan and aggregate real interview questions reported by candidates across thousands of companies. This role already has a tailored question set waiting for you.
Generate a resume, cover letter, or prepare with our AI mock interviewer tailored to this job's requirements.