Question
Full-time
2-5

Product Marketing Manager

4/9/2026

The Product Marketing Manager will lead go-to-market planning and execution for emerging business lines while supporting core product marketing initiatives. They will collaborate with cross-functional teams to define product value propositions, conduct market research, and create sales collateral.

Salary

100000 - 120000 USD

Working Hours

40 hours/week

Company Size

501-1,000 employees

Language

English

Visa Sponsorship

No

About The Company
Lucid was acquired by Cint Group in 2021. For up-to-date news from us, please follow Cint. Lucid (a Cint Group company) is a research technology platform that delivers programmatic access to first-party survey data. Our data can be used to build business strategies, measure the impact of advertising, publish research, and more. With available respondents in more than 100 countries, we make it possible for anyone, in any industry, to survey online audiences to get the answers they need – fast. Lucid's programmatic technology directly connects researchers with online communities of survey participants. In the Lucid Marketplace, projects are awarded via a reverse-auction bidding process. That means buyers (researchers) send survey opportunities, and suppliers match their respondents with these surveys.
About the Role

Company Description

Cint is a pioneer in research technology (ResTech). Our customers use the Cint platform to post questions and get answers from real people to build business strategies, confidently publish research, accurately measure the impact of digital advertising, and more. The Cint platform is built on a programmatic marketplace, which is the world’s largest, with nearly 300 million respondents in over 150 countries who consent to sharing their opinions, motivations, and behaviours. We are feeding the world’s curiosity!

Job Description

The ideal candidate will possess a combination of product marketing, creativity, analytical thinking, problem-solving, and communication skills. This role will primarily support the senior team, focusing on critical business initiatives for the buyers and suppliers of our programmatic sample platform, with a specific focus on the demand side of our marketplace. This PMM will also serve as the lead on our Data Solutions business line. The role will work closely with Product, Sales, Customer Success, Project Success, Marketing, and other departments.

Responsibilities

  • Own the Go to Market planning, launch, and execution for an emerging business line from idea through launch. Support product marketing activities across core business lines as needed. 

  • Support cross-functional partnership with Product and Commercial teams to identify market opportunities, define new features and products, validate with clients, and contribute to value propositions and market positioning.

  • Assist in conducting competitive, market, and customer research to uncover key customer and competitive insights that drive positioning. Help package findings into resources like market trends presentations, internal battle cards, and win/loss reports.

  • Contribute to synthesizing market intelligence & customer insights and support the team in being the expert on our customers and the broader market research and advertising industries.

  • Partner with the broader marketing team to translate value propositions, positioning, and messaging to inform marketing and sales initiatives, including content creation and sales collateral.

  • Support the overall Go to Market planning and execution for new products and features (specifically those related to self-service UI, services, APIs, and synthetic data) from idea through launch.

Qualifications

Requirements

  1. Minimum of 3 years experience in Product Marketing, preferably within a SaaS company.

  2. A proven ability to work cross-functionally and develop strong internal relationships.

  3. Highly motivated with an entrepreneurial spirit and ability to work independently.

  4. Strong analytical and problem-solving skills.

  5. Excellent collaboration skills to interact with cross-functional teams and third parties.

  6. Ability to operate in a fast-paced environment, managing multiple projects simultaneously.

  7. Passion for delighting and advocating for customers.

Additional Information

The anticipated annualised base pay range for this role is $100,000 to $120,000 with the potential for annual on target bonus of up to 10%. In addition, this position is also eligible for the following benefits:

  • Medical, Dental, and Vision insurance options to suit you and your family’s needs
  • 401K with company matching
  • PTO, unlimited sick days
  • Remote Work
  • Paid maternity and paternity leave

 

#LI-VT1

#LI-Remote 

All your information will be kept confidential according to EEO guidelines.

Our Values

Collaboration is our superpower

  • We uncover rich perspectives across the world
  • Success happens together
  • We deliver across borders.

Innovation is in our blood

  • We’re pioneers in our industry
  • Our curiosity is insatiable
  • We bring the best ideas to life.

We do what we say

  • We’re accountable for our work and actions
  • Excellence comes as standard
  • We’re open, honest and kind, always.

We are caring

  • We learn from each other’s experiences
  • Stop and listen; every opinion matters
  • We embrace diversity, equity and inclusion.

 

More About Cint

We’re proud to be recognised in Newsweek’s 2025 Global Top 100 Most Loved Workplaces®, reflecting our commitment to a culture of trust, respect, and employee growth.

In June 2021, Cint acquired Berlin-based GapFish – the world’s largest ISO certified online panel community in the DACH region – and in January 2022, completed the acquisition of US-based Lucid – a programmatic research technology platform that provides access to first-party survey data in over 110 countries.

Cint Group AB (publ), listed on Nasdaq Stockholm, this growth has made Cint a strong global platform with teams across its many global offices, including Stockholm, London, New York, New Orleans, Singapore, Tokyo and Sydney. (www.cint.com)

 

Additionally, in a world of AI, we want our candidates to understand our approach to the use of AI during the interview and hiring process, so we'd appreciate you reading our AI usage guide.

Key Skills
Product marketingGo-to-market strategyAnalytical thinkingProblem-solvingCommunication skillsMarket researchCompetitive analysisCross-functional collaborationSaaSData solutionsProduct positioningContent creationSales enablementMarket intelligenceProject management
Categories
MarketingTechnologyData & AnalyticsSoftwareManagement & Leadership
Benefits
Medical insuranceDental insuranceVision insurance401k with company matchingPaid time offUnlimited sick daysRemote workPaid maternity leavePaid paternity leave
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