Question
Full-time
10+

General Sales Manager

4/10/2026

The General Sales Manager oversees daily branch operations, driving retail execution and sales targets while managing profitability. They are responsible for leading, coaching, and developing a high-performing team to ensure operational objectives are met.

Working Hours

40 hours/week

Company Size

10,001+ employees

Language

English

Visa Sponsorship

No

About The Company
Red Bull Gives Wiiings to People and Ideas. This has driven us – and all we do – since 1987. Today, Red Bull operates in over 170 countries, selling more than 12 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Check out our open roles to become part of the world of Red Bull. Most jobs take energy, ours give it. Check out our open roles to become part of the world of Red Bull – jobs.redbull.com
About the Role

Company Description

The General Sales Manager is responsible for the overall day to day operations of their branch. In addition they are to drive and develop world class retail execution, best in class sales & operational process & systems, and building a winning team that epitomizes RBDC standard and culture.

Job Description

MANAGING EXPECTATIONS

Lead, coach, and develop a highly capable team to ensure operational objectives are met or exceeded and that sales and distribution targets are flawlessly executed to standard

Build a platform on which high potential candidates can develop and prepare for future roles of additional responsibility

Manage operating processes/ expenses to deliver targeted profitability

EXECUTION

Develop, and continually evaluate, branch distribution plans, routes, new item distribution, and volume / sales forecast

Evaluate total market conditions, competitive threats, and changing local dynamics which may impact volume, share, profit, as well as other business metrics

Develop KPI priorities, strategies, and goals for the branch by coordinating with cross functional departments, to ensure the attainment of volume plan and profit objectives

BUILDING SUCCESS

Collaborate with members of the RBNA Sales and DP Team’s to develop and execute programs

Work collaboratively across the organization and share best practices

Act as a major contributor/leader among peer group

Build a diverse organization that reflects the marketplace; lives to Red Bull’s values and inspires team through effective leadership

Ensure the Branch Team understands and adheres to Company standards and operating procedures
 

Qualifications

8+ years of experience in Direct Store Delivery (DSD) management, including proven track record of meeting or exceeding assigned sales objectives

Key account management experience on a district, regional and national level

A proven track record of being able to motivate and build a successful sales team and promote initiatives that build and create strong trade partnerships

Strong leadership skills to provide mentoring, training or corrective feedback

Excellent verbal and written communication skills, including being able to prepare presentation materials and present the information one-on-one and in a group

Strong computer skills in Microsoft Word, Power Point, and Excel

Demonstrated analytical and organizational skills

Previous P&L experience and an understanding of computer ordering systems and other IT systems

English; additional languages an advantage

Additional Information

Red Bull Distribution Company, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, gender, genetic information, national origin, disability, uniform service, veteran status, age, or any other classification protected by Federal, state, or local law.

  • Travel: 0-10
  • Benefits Eligible: Yes
  • Organization: Red Bull Distribution Company
  • Job type: Permanent
  • Key Skills
    Direct Store DeliveryKey Account ManagementSales ManagementLeadershipP&L ManagementStrategic PlanningTeam DevelopmentOperational Process ImprovementForecastingCommunicationMicrosoft WordPower PointExcelAnalytical SkillsOrganizational SkillsMentoring
    Categories
    Management & LeadershipSalesLogisticsRetail
    Benefits
    Benefits eligible
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