E-commerce + Digital Marketing Executive

Mission

Own how the Six Stories brand performs across our digital ecosystem, ensuring every touchpoint from website to CRM to paid is commercially effective, consistent, and aligned with the brand.

You translate brand, product, and trade into a seamless customer journey that drives conversion, retention, and growth.

The Role

You are responsible for how Six Stories shows up across our digital ecosystem day-to-day.

From how products are presented on site to how campaigns are executed across email and paid, you ensure everything is accurate, considered, and aligned with both brand and trade priorities. You use AI and tools to improve speed, accuracy, and output.

We move quickly, stay close to trade, and focus on what drives performance. You are organised, commercially aware, and take pride in execution. You notice the details others miss and take full ownership of getting things right.

Outcomes

1) Website accuracy, presentation, and performance. Own the day-to-day execution of the website, ensuring everything is accurate, on-brand, and commercially optimised. What success looks like:

• Product listings are consistently accurate, complete, and launch-ready

• Website merchandising feels fresh, considered, and aligned with trade

• Homepage, landing pages, and categories reflect current priorities

• The customer journey is clear, seamless, and conversion-focused

Issues are spotted and resolved quickly before they impact performance

2) Strong execution across CRM and paid. Support the smooth and accurate rollout of campaigns across email and paid channels. What success looks like:

• Email campaigns are built, scheduled, and segmented correctly and on time

• Paid social assets are uploaded accurately with no delays to launches

• Creative is formatted, named, and organised clearly

• Campaign execution feels seamless across all channels

3) A clear reporting and feedback loop. Turn data into insight that improves how we trade and execute. What success looks like:

• Weekly reporting is clear, consistent, and actionable

• Key metrics across e-commerce, CRM, and paid are monitored closely

• Performance insights are fed back into future decisions

• Opportunities and issues are identified proactively, not reactively

4) A proactive, commercially-minded approach. Go beyond task execution and actively improve how we operate. What success looks like:

• You spot opportunities to improve site experience and conversion

• You question what’s working and what’s not, and suggest improvements

• You bring a commercial lens to everything you do

• You use AI and tools to work faster and smarter

Ownership

You own:

• Website execution and accuracy

• Product uploads and data management

• Homepage and on-site merchandising

• CRM campaign builds and scheduling

• Paid social asset preparation and upload

• Weekly reporting and performance tracking

How you work

Detail-driven executor - You have high standards and take pride in getting things right, every time.

Commercially aware - You understand how your work impacts trade and performance.

Platform confident - You are comfortable using (or quickly learning) Shopify, Klaviyo, Meta Ads Manager, and GA4.

Organised and fast-moving - You can manage multiple tasks and deadlines without losing accuracy.

Analytical thinker - You are confident working with data and able to turn numbers into insight.

Creative awareness - You have a good eye for how things look and feel on-site, and understand brand presentation.

AI-adopter - You are interested in how AI can improve speed, quality, and output.

About Six Stories

At Six Stories, we are building a modern love brand that goes far beyond the dress. We exist for the bride who is living a wedding world, not just a wedding day. Every product, piece of content, and experience is designed to meet her in that moment and stay with her throughout it.

Join us and help build the most culturally relevant brand in bridal occasionwear.

Our Behaviours

If you associate with these then we want to hear from you:

• Customer comes first - we listen and learn from our customer always.

• Own the outcomes - we approach our work with an outcome first mindset.

• We are scrappy and tenacious - we encourage you to find a way, we believe learning fast is better than perfect

• Think bigger!! - we're here because of big thinking

• Keep it simple - we don't waste time making things difficult

• Have fun - we celebrate the wins and enjoy the ride

Company: Six Stories

Reporting to: Growth Marketing Manager

Location: Altrincham, Manchester

If you think you'll be the perfect fit for the role, please tell us why we should hire you in your cover letter.